How targeted, regional incentives make Top Guns of Compaq resellers. Compaq Computer Corp.'s acquisition spree in the past two years is, in many ways, a plus for the Houston company. But because it's a challenge for the company's resellers, it's also a potential risk.
On the plus side, the acquisition of Digital Equipment Corp. in June 1998 and Tandem Computers a year earlier gave Compaq a more comprehensive line to offer its end users. Resellers, however, are faced with having to lea