The Business of Meeting Planning

What will be the role of the meeting planner of the future? Meeting planners will have to understand the overall strategy and goals of the organization and incorporate those ideas into meetings, or they will play a diminishing role three to five years down the road, said Ed Simeone, CMM, CMP, executive producer of meetings and events at Fusion Productions, Webster, N.Y. He moderated a session of the Professional Convention Management Association’s New England Chapter in Cambridge, Mass.