What are the benefits of room blocks for exhibitors?
Low rates. Exhibitors may be tempted to look for the best rates on the Internet; however, they may have to look harder (or farther out) to find a better value outside of the contracted room block. Meeting organizers negotiate volume discounts and get group rates that are below rack rate, usually at a variety of price points. In today’s seller’s market, it’s hard to find lower rates, even at o