The Right Chemistry

The American Chemical Society aims to hold the best chemists' conference series in 2001. Its formula for reaching the top? Follow a for-profit business model.

On the surface, the American Chemical Society's three-day conference last April on combinatorial chemistry may have seemed like a relatively modest venture, drawing 225 attendees to the Sheraton El Conquistador Resort and Country Club in Tucson, Ariz. But the first product of the association's ProSpectives conference series is p

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