Conference Debates Industry/CME Relations

Are industry funds for CME decreasing? How is direct-to-consumer advertising going to affect CME? How can CME providers prove to commercial supporters that they will get a return on their investment?

These were some of the issues discussed by the approximately 200 attendees at the Eighth Annual Conference on CME Provi-

der/Industry Collaboration, held October 5 to 8 in Fort Lauderdale, FL.

Of top concern to CME provider

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