it worked for us

Clean and Green

Leonard Karp, executive vice president and COO of Philadelphia International Medicine, wanted to market nine hospitals in the City of Brotherly Love to south-of-the-border neighbors in Brazil when he held his reverse trade mission last June. “We were focusing on the opportunities to do business,” says Karp, “so it was very important that they stay in a hotel that really showcases the city.”

He also wanted to provide a healthy meeting environment, so he tur

Register to view the full article

Register for MeetingsNet.com and gain access to premium content including the CMI 25 Listing, our monthly digital edition, the MeetingsNet app, live and on-demand webinars, and much more.

Already a member? .

Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish