Credentials, Not Perception

WHETHER WE ARE evaluating a car mechanic or a CME presenter, it is often very difficult to determine objectively whether an individual is qualified. Generally, performance qualifications are measured and evaluated against criteria such as formal education and training, experience in a specific area, test results, colleague and consumer validation, longevity, preparation, delivery, and outcome.

In CME, as in other professions, a targeted mix of these criteria should be used to d

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