Meeting industry associations have a tough audience when they plan meetings for meeting planners — just imagine the challenges involved for the Chief Marketing Officer Council, Palo Alto, Calif., when the time comes to market its meetings to senior-level marketing execs across the world in every major vertical segment.

“One of the big challenges that we face, being an organization for the level of marketers that we represent, is that we always need to be on the lookout for the next bi

Register to view the full article

Register for and gain access to premium content including the CMI 25 Listing, our monthly digital edition, the MeetingsNet app, live and on-demand webinars, and much more.

Already a member? .

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.