Check In with Barbara Scofidio: 5 Things I Love About Incentives

Check In with Barbara Scofidio: 5 Things I Love About Incentives

As the editor of a magazine that covers the incentive industry, here's what I love about it.

1. DMCs. DMCs are my go-to network whenever I need to know the inner workings of a destination. They’re on the ground and plugged into everything new—the true ambassadors of a city. I have never met a DMC I didn’t like, from the ebullient Bonnie Boyd in New Orleans to industry leaders Patrick Delaney and Padraic Gilligan of Ovation Global in Ireland.

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