36 Reasons to Think Inside the (Room) Block

36 Reasons to Think Inside the (Room) Block

Attendance is up, so why aren’t room blocks?

 

After many associations got whacked by attrition penalties during the recession, thanks to a combination of lower convention attendance and online hotel discounts drawing attendees outside room blocks, planners began protecting their organizations against attrition by reducing the size of those blocks. But now that the industry is recovering (in some destinations more strongly than in others), do the conditions that drove attendees outside the block still apply? Does the

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