Depending on who's sitting in the front row at your meetings, the potential for last-minute interference or the need for you to justify long-established program elements is great. Unfortunately, rehearsals are often the first time executives really focus on an event. Whether they are diplomatic or derisive, justified or not, you can readily comfort them because, like any good planner, you've anticipated their every need and concern. Right?
We've all heard one or more of the following