PCMA Pushes Innovation at San Diego Conference

The crowd at the Professional Convention Management Association's 2012 Convening Leaders annual meeting in San Diego this week, January 8–11, is experiencing a revamped program that incorporates the live with the virtual, and a variety of format innovations.

For the opening general session, for example, which typically includes a discussion of association business followed by a keynoter, the conference organizers tried something new. They dropped the PCMA business entirely and schedul

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