STOP THE SPIRAL OF STUPIDITY: CHOOSE COMMUNICATION OVER MANAGEMENT FADS

The failure to address communication problems is triggering a "spiral of stupidity" in corporations trying to deal with change, says consultant Steven Webber.

"Management comes in and makes vague comments about doing more with less or the need to improve. I call it 'sea-gull management': They fly in, crap over everyone, then fly out," says Webber, the president of Naperville, ILbased Management Training Resources. Then the stupidity cycle begins, with middle managers' attempts to moti

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