IF ONE THEME KEPT RUNNING through my mind at IMEX (The Worldwide Exhibition for Incentive Travel, Meetings and Events) in mid-May, it was change.
Start with the exhibition itself. The show sold out its space in the Messe Frankfurt facility, with 30 percent more countries exhibiting than last year (including all 10 new members of the European Union). Just think, this was a trade show that didn't exist two years ago.
I ran into an incentive planner friend in the aisles wh