Motivation Matters: Ask the Customer

There's no one better than the customer to help you recognize your company's top performers. In the process, you can get important information to help motivate employees and to maintain a satisfied clientele. Here's what some corporations are doing:

* In the Most Valuable Player program at St. Louis' Busch Stadium, 10 randomly selected fans are given two small cards to bestow on any two employees who show them courtesy. If a particular division of workers receives at least 15 cards du

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