MotivAction: How to Thrive in Tough Times

In a stubborn global economy, how does a meeting management company grow? We asked Minneapolis-based MotivAction, the company on the CMI 25 list with the largest percentage growth in number of events managed. The company reported 92 meetings and incentives in 2007 versus 70 in 2006, a 31 percent jump.

According to Brad Williams, MotivAction's vice president of business development for travel and event services, helping clients to institute strategic meetings management programs

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