IMEX's Eco Focus

In Europe, IMEX, the worldwide exhibition for incentive travel, meetings, and events, reinforced its leadership position with regard to sustainability with a series of green initiatives at its April show in Frankfurt.

For example, IMEX became the first exhibition in its sector to use completely biodegradable and recyclable badges. Also, the event was the first exhibition at Messe Frankfurt to take advantage of renewable energy. A local hydroelectric power company provided all of the o

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