IMEX Report on Value of Meetings Prompts Webinar Series

"We look like travel, we smell like travel, but we're a lot more."

That's a key comment in a report out this month from IMEX, the exhibition for incentive travel, meetings, and events, that details corporate meetings executives’ struggles to communicate the value of meetings to their boards of directors. The report is based on Meetings for Success, a three-hour gathering of 16 senior meetings and events buyers at IMEX 2009, held in Frankfurt, Germany, in May.

Organized by IMEX and the Joint Meetings Industry Council, the meeting was facilitated by Er

Register to view the full article

Register for MeetingsNet.com and gain access to premium content including the CMI 25 Listing, our monthly digital edition, the MeetingsNet app, live and on-demand webinars, and much more.

Already a member? .

Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish