Employee Types: Who Wants What?

Do you know what motivates your employees? Here's a rundown of employee types from the new study by Maritz Inc. (See page 29.)

FREEDOM YEARNERS make up 17 percent of the workforce and are less materially motivated than other employee types and are best rewarded with flexibility in their hours, work projects, and conferences. They would probably not enjoy a trip where every minute is scheduled.

NESTERS (20 percent) don't like to be far from their spouses and child

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