Defining Luxury

Chains vs. Membership Organizations

Chain hotels are either owned by the company whose name they bear or managed by the company under that brand name under contract to a third-party owner. As in any segment, luxury hotels that are part of a chain — the Four Seasons and the Ritz-Carltons, for example — must adhere to quality standards and are inspected regularly.

Some hotel companies devote a segment of their organization to the luxury market: Marriott, for example, owns R

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