Crystal Winners Sparkle in Toronto

During a special luncheon ceremony at the Society of Incentive & Travel Executives' International Conference, held in Toronto last month, the best of the best in incentive planning received the association's coveted Crystal Awards.

And the winners are:

  • Most Creative Use of an Incentive Program to Solve a Marketing Problem (Internal Marketing Campaign) — VISA's Preferred Program by Shamba Mueller, Carlson Marketing Group, and John Deere's Rome MMIV Program b

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