CIC Adds Voice to Meeting Industry PR Efforts

The Convention Industry Council has launched a public messaging task force to improve the image of meetings, the latest industry effort to battle the negative public perception of events and business travel. CIC has hired Y Partnership Inc., a well-known advertising, public relations, and marketing company in the hospitality industry, to develop half a dozen key messages for CIC’s 34 member associations to use for internal and external communications this fall.

The work of the task fo

Register to view the full article

Register for MeetingsNet.com and gain access to premium content including the CMI 25 Listing, our monthly digital edition, the MeetingsNet app, live and on-demand webinars, and much more.

Already a member? .

Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish