Every hour, every activity of an incentive trip rests on the itinerary. And like a poorly constructed building, a trip built on a shaky itinerary can come crashing down on you and your qualifiers.
Use these tips to shape a winning itinerary around your budget, the destination, the trip's length, the group makeup, and the company's goals:
* Develop a group profile--What is the group's destination sophistication? What is its demographics? Look at the previous year's follow-up qu