Annual Incentive Travel Survey

Strong and steady--those two words best sum up our readers' use of incentives in 1997 and their plans for the coming year. A vast majority of respondents (73%) said they held the same number of incentive trips in 1997 as in 1996, and the exact same percentage said their use of incentive travel will be the same in 1998 as it was in 1997.

Though last year's survey revealed that nearly one quarter of readers had planned to increase their use of incentives in 1997, only 13 percent respond

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