CME 911: What to Do When Education and Marketing Meet Image courtesy of

CME 911: What to Do When Education and Marketing Meet

How would you handle a provider whose responsibility lies with the funder first and the learners last?

Every week, there are unique situations that arise to challenge those who make a living in continuing medical education. In this column, columnists Scott Kober and Cathy Pagano invite an expert in a specific area of medical education to
talk through one such challenge in an e-mail format. In this inaugural column, they’re joined by Anne Jacobson, CCMEP, MPH, a freelance medical writer.

From: Scott
To: Cathy, Anne
Subject: CME as marketing?

Register to view the full article

Register for and gain access to premium content including the CMI 25 Listing, our monthly digital edition, the MeetingsNet app, live and on-demand webinars, and much more.

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.