ITA Group Inc.: 2016 CMI 25

ITA Group Inc.: 2016 CMI 25

 
ITA Group Inc.
West Des Moines, Iowa
WEB SITE: Itagroup.com
TOP CUSTOMER MARKETS: automotive, insurance/financial services, pharmaceutical
THE LATEST:
  • ITA Group introduced a motivational program called Motivology this spring aimed at identifying the internal and external motivators — the balance of "pride and prize" —needed to drive top performance, particularly across a diverse workforce.
  • In January, the company launched Strive5, a program that helps employers to incentivize positive lifestyle choices. The system consolidates data from multiple employee initiatives — performance, career, wellness, social, and community — then concentrates the incentives on areas that influence employee wellness.
  • Late last summer, ITA Group came out with a program called AMP: The Distributor Solution, specifically aimed at driving loyalty from distributors' channel partners.
LEADERSHIP:
Thomas J. Mahoney, Jr., President and CEO
Sarah Haimes, Vice President, Event Management
 
BY THE NUMBERS:
  • Corporate meetings in
    2015
     
    339
     
  • Incentive travel programs in 2015
     
    134
     
  • Room nights booked for
    meetings and incentives
    in 2015
    258,835
     
  • Full-time employees
     
    486
  • Meeting and incentive travel programs held outside the U.S.
    24%
  • Revenue from planning
    and executing meetings
    and incentives
    62%
  • Corporate meetings in
    2015
    339
     
  • Incentive travel programs in 2015
    134
     
  • Meeting and incentive travel programs held outside the U.S.
    24%
     
  • Room nights booked for meetings and incentives in 2015
    258,835
     
  • Revenue from planning and executing meetings and incentives
    62%
  • Full-time employees
    486
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