Making a Case for Case Studies

How to use case studies to boost attendee involvement before, during, and after your meeting

Some meetings are a case study of what not to do to create audience participation and satisfaction. The room is set classroom style when the breakout discussions require rounds. The online registration system chokes, and the planner forgets to bring the paper backup. The meal is cold, late, or both.

We always remember when things go wrong. But we rarely take time to consider the elements that regularly make meetings successful. Every detail is important, but there is a common t

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