Avoiding Pitfalls of Revenue Diversification for CME Activities

Avoiding Pitfalls of Revenue Diversification for CME Activities

There are many ways to locate new funding sources for CME, but be careful to look before you sign any agreements

The Case

Ned Naïve, business strategist for Pure Medical School, has been tasked with increasing grant funding for the CME department and other academic units within the university. Ned is excited to learn of Government Grant Resources, a company that helps educational organizations obtain government funding. GGR charges a nonrefundable fee of $5,000 for identifying fund

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