On any Given Day, up to 70 percent of all stories in U.S. newspapers were either released or pitched by public relations and communications firms.
Most large companies staff entire departments with people whose job is to get their company in the news. Religious organizations can employ the same methods to spread the word of their meetings. Here's how.
First: The media needs you.
Most newsrooms are short-staffed; reporters have little time and need a constant stream of