It's Different Over There

Most benchmarking around strategic meeting management has focused on U.S. companies — until now. A new white paper released by Advito, the Dallas-based consulting division of BCD Travel, profiles several European companies' global SMMP efforts and illustrates differences between their practices and those of their North American counterparts. Advito released the paper in conjunction with its announcement of a new meeting-management consulting practice.

“Differences between countries ar

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