Gregg Balko FASAE CAE SAMPE Heather Rhoderick CMP CAE ACMA Photo of Gregg Balko by Slav Zatoka; photo of Heather Rhoderick by Essdras M. Suarez; photo composite by Frank Veronsky

Gregg Balko, FASAE, CAE, CEO of the Society for the Advancement of Material and Process Engineering, and Heather Rhoderick, CMP, CAE, senior vice president, events and information, with the American Composites Manufacturers Association, share some of what they learned during the process of creating a new, combined annual meeting.

When Competition Strikes, It’s Time to Join Forces

Threatened by a mega competitor, two organizations dig in and do the hard work of merging their annual events into a brand-new conference.

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