The Power of Meetings Grows And So Do Challenges

“I believe that meetings, because they promote the free exchange of information, are absolutely critical to our success as a country. For that reason alone, I think membership in associations should be tax-deductible. Why not?”

That's the question asked by the new chairman of the Professional Convention Management Association, John Lisack Jr., CAE, at PCMA's annual meeting, January 5 to 8, Anaheim (Calif.) Convention Center. The event drew nearly 2,500 registrants — about 500 m

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