LETTERS to the editor

Education Is the Problem

I read your column “Public Relations or Reformation?” [AM December, page 6] with much interest. I can see the value of an industrywide public relations effort to remind people at many levels of the value of face-to-face meetings.

I believe the attendance problem at association meetings is caused by a lack of solid educational content. Associations can no longer expect that members and others will attend their meetings out of loyalty or habi

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