E-Business for Meeting Planners

A few months ago at the IAEM Annual Meeting in Miami Beach, I led an educational session about developing e-business strategies in the trade show industry. I've tried to summarize a few of the key notions from that session here.

First, what's the difference between e-commerce and e-business? Although many people use these terms interchangeably, I'd like to define e-commerce as any monetary transaction conducted online, whereas e-business is defined as any online transaction, monetary

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