Commentary: Are Regional Meetings in Your Association’s Future?

Commentary: Are Regional Meetings in Your Association’s Future?

One of the more interesting options for creating more affordable, sustainable conferences is to alternate a single, big, gathering with regional meetings in the off years.

As with many of the industry’s emerging solutions, there are potential land mines that come with the benefits. But for associations buffeted by declining attendance and sponsorship, it’s an idea that could help increase turnout while

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